In 2023, Georgia experienced a significant increase in tourism revenues, with more than a fifth of all tourism revenues coming from Russian citizens, according to data released by the National Tourism Administration on February 12. The country reached a record $4.1 billion in tourism revenues.
Compared to 2019, international tourism earnings increased by a remarkable 26.2 percent, equivalent to $856.7 million, and by 17.3 percent compared to 2022, totaling $608.7 million.

In the fourth quarter of 2023, tourism revenues amounted to $873,677,043, a significant increase of 27.4% compared to the same period in 2019.

Among the various nationalities contributing to Georgia's tourism sector, Russian tourists emerged as the highest spenders, accounting for $938.4 million. Turkish citizens followed closely with $631 million, tourists from the EU contributed $549.6 million, those from Israel totaled $308.1 million, and visitors from Ukraine spent $183.5 million.